Why do employers consider GPS tracking in the first place? Often, it’s because they’re concerned about the whereabouts of their expensive assets, such as company vehicles and equipment, as well as the efficiency of their employees’ movements in the field. After all, the term “time is money” is accurate to service-based companies as travel time inefficiencies can cause the loss of customers and profit. Because there are few legal restrictions on employers who wish to track their employees’ movements while using equipment the company owns, many look to GPS tracking as a way to ensure efficiency. Some of the benefits employers enjoy when using GPS tracking devices on their assets include:
- Knowledge of the location of vehicles, equipment, and by extension, employees
- Ensuring that employees are clocking in and out on time
- Monitoring the location of remote or traveling employees to determine where they are at different times of the day
- Management of correct mileage reporting and authorized or unauthorized detours
Some employees fear GPS tracking because they are afraid of having their actions scrutinized, but the truth is that most employers utilize GPS tracking devices to optimize efficiency, plan routes, ensure customer satisfaction, and have peace of mind about the whereabouts of their important assets.
Geofences are a useful tool for this. A “geofence” is a border around a specific area on the map, usually the area where the employee is expected to be, and the employer will be notified if the employee drives outside of that area for any reason. This allows employers to identify whether their employees are leaving geofenced areas to find better routes, take care of personal errands, etc. Naturally, the employer shouldn’t automatically assume that their employee is doing something inappropriate, but the information can lead to conversations with employees and give employers the opportunity to understand employees’ needs.